ClientCavinKareCategoryPersonal CareServicesBrand identity | Packaging Design
Nyle Naturals – usually recognized as a brand of shampoos, was set to expand its portfolio into Skincare range in categories like – Body Lotion, Body Cream, Face cream and many more.
The move was planned so as to push the brand in to a slightly more contemporary as well as premium customer mind-space while keeping the core of the goodness of natural ingredients intact.
The new brand visuals had to bring a stylized, more contemporary feel to the brand
The unique combination of natural ingredients contained in each variant had to be showcased in an appealing manner
The design needed to reflect the brand positioning- “Fresh and Natural ingredients”
The new brand visuals had to bring a stylized, more contemporary feel to the brand
The unique combination of natural ingredients contained in each variant had to be showcased in an appealing manner
The design needed to reflect the brand positioning- “Fresh and Natural ingredients”
The new brand visuals had to bring a stylized, more contemporary feel to the brand
The unique combination of natural ingredients contained in each variant had to be showcased in an appealing manner
The design needed to reflect the brand positioning- “Fresh and Natural ingredients”