Amul Cheesespreads Packaging Revamp

ClientAmulCategoryFood & BeveragesServicesBranding | Brand Identity | Packaging Design

Revamp of a Flagship Productin Amul's kitty

Amul Cheese spread has been sporting a dated look and was loosing out to the more trendier and tastier counterparts like Mayonnaise and the likes.

The need of the hour was a total makeover of Packaging Design along with highlighting of the USP that Amul Cheese spread is made of pure milk and cheese viz a viz the artificially created products.